This research can be difficult and the EMU Librarians would be glad to help you use the sources and teach you good search tricks. See the Help with Research link for information on the Academic Projects Center and other ways to get help.
Subjects: Private & Public Companies, U.S. Companies, Intl Companies, Nonprofits Info type: company descriptions, sales, competitors, company history, directory info
Check out the industry survey for great info on competitors and the industry environment,
Tip: search for company, then use link in left column for industry survey in PDF.
Extensive reports on US and European consumer product markets. Each report offers data and analysis of the competitive landscape, market-share analysis and consumer profiles. Reports sometimes include data from Simmons Market Research. Content may only be used for academic research and may not be used to ultimately benefit a company. NOTE: First time users will need to set up a personal account using their My.Emich email address and a password.
The 10-K report often has a surprising amount of detail about a company's strategy and operations. Watch for info on what countries the company is operating in.
Key source for business articles. Subjects: Accounting, Auditing, Business, Communications, Economics, Ed Leadership, Entrepreneurship, Finance, Health Admin, Hotel Restaurant Mgmt, Management, Public Admin, Technology Info type: scholarly articles, professional articles, magazine articles, news, reports, dissertations Brief Instruction Video:ProQuest Basics
