Quick Company Profile
Read the brief profile of your company on Hoovers:
-
Hoover's Company Records (via ProQuest) This link opens in a new windowSubjects: Private & Public Companies, U.S. Companies, Intl Companies, Nonprofits
Info type: company descriptions, sales, competitors, company history, directory info
After you graduate ...
After you graduate, you can still get access to Business Insights, General BusinessFile, and other databases via the Michigan Electronic Library at mel.org
-
MeL DatabasesUse your Michigan driver's license number to access many databases from home.
More Sources of Company Info
This link takes you to a different Research Guide with additional sources for researching companies.
Thinking about Information Sources
Company Directory (Hoovers)
What are the purposes of a company directory?
Strengths as a source?
Weakness?
Business Information Database (Business Insights)
What is the purpose?
Published SWOT
Strengths?
Weakness?